Limited edition · Collector's items

Drive it.
Fly it.
Wear it.

Six licence plate frames, the flag nearly 11,000 Albertans rallied behind in Calgary, and the concert collection that carries that day forward. Limited edition pieces for Forever Canadians.

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Forever Canadian Favourites

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Thomas Lukaszuk raises the Forever Canadian flag on stage over the crowd at the Calgary Concert for Unity

September 20, 2026 · The Confluence, Calgary

Calgary Concert for Unity

On September 20, nearly 11,000 Albertans filled The Confluence in Calgary with flags, music and one shared message: we are, and always will be, Forever Canadian. Jann Arden headlined a lineup of Alberta artists, and flags went up across the crowd.

The concert collection is how you carry that day with you.

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The values collections

Wear your values

Peace · Love · Unity · Respect. Four collections embodying the values Canada was built on.

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Every purchase fuels the Forever Canadian Movement

Peace, Love, Unity & Respect

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The Peace Collection

Many pieces, one peace

At peace with our home and native land

A mandala brings many pieces together in perfect balance. So does Canada — the moose and the maple, the newcomer and the born-and-raised.

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At peace with our home and native land

The Love Collection

Love, out loud

The moment quiet pride can't be held in

Some love you keep to yourself. This isn't that kind. An open-hearted love of a country worth believing in — and the people we build it with.

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The moment quiet pride can't be held in

The Unity Collection

40,000 km and counting

The Unity Bus has driven the length of Canada five times over

Town by town, main street by main street, one idea: we are stronger together. Unity doesn't just happen. We choose it.

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The Unity Bus has driven the length of Canada five times over

The Respect Collection

Older than any border

We don't own this land. We care for it.

The mountains, the prairies, the northern skies — the land that shaped us asks only that we tread lightly and leave it better than we found it.

Respect our home →
We don't own this land. We care for it.

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Classic Favourites

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The Classic Collections

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